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Katharina Pauls

Senior Associate

Katharina Pauls focuses on all aspects of data protection law and information technology.

Her national and international clients belong to various sectors (inter alia media, industrial sector, retail businesses). She particularly focuses on personalized (online) marketing, new business models, big data projects and AI, the protection of employee and customer data, CRM projects, cloud computing solutions and data security incidents.

Areas of FocusIntellectual Property


  • Advising an international media group with regard to issues on online marketing and GDPR implementation.
  • Advising an international mail-order company on GDPR implementation and AI.
  • Advising an international credit card provider on GDPR implementation.
  • Advising a global audio brand on various GDPR compliance issues including drafting of policies and contracts.
  • Advising an international luxury goods manufacturer especially on data protection and competition law.
  • Advising an international industrial corporation on preparation of internal data protection guidelines for the operation of a global corporate compliance hotline.
  • Advising on a landmark case regarding online marketing both from a data protection and an intellectual property law perspective.
  • Representation of website operators (e.g. news offers, shops) in disputes with competitors and consumer organisations.
  • German
  • English
  • Hanseatic Higher Regional Court Hamburg, Second State Examination, 2018
  • University Hamburg, First State Examination, 2015


  • Handelsblatt in cooperation with Best Lawyers 2023/2024: Recognised as “one to watch” for information technology law


  • Online marketing: contract law and data protection law, inhouse workshop, 16.02.2021, Webinar
  • Canvas & Whiteboard Tools, Risks from Contract and Privacy Law (together with Dr Nico Brunotte and Daniel Schäfer), 30.09.2020, Hamburg
  • Online Privacy – Essentials, cookies, tracking-process, apps and more, 10.4.2019, 6.11.2019, 5.8.2020, 11.11.2020, Hamburg Media School

Prior Experience

Prior to joining DLA Piper, Katharina gained practical experience in all fields of media law, in particular with regard to IT law, intellectual property law, copyright law as well as freedom of expression law. During her studies she worked for a leading German publishing house. During her legal traineeship she worked for DLA Piper as well as for a public broadcaster.