Samantha O'Brien is a partner experienced in financial services regulation, including regulatory requirements for providers, advisors and distributors of general insurance, other risk products, financial products and payment systems. Samantha advises on AFS, Australian Credit Licensing and APRA licensing requirements and relief, legislative compliance, product development and distribution arrangements, compliance systems and general commercial arrangements, such as joint venture and 'white labelling' arrangements.

Samantha also acts for financial services clients in relation to business sale and acquisition transactions as well as providing general corporate and commercial advice to financial product intermediaries, such as insurance brokers, agents and underwriting agencies, credit intermediaries and financial planners.

Samantha is listed as one of Australia's leading insurance lawyers in the 'Best Lawyers' 2010 to 2018, and a leading financial institutions lawyer in the 2012 to 2018 reports.

Samantha is recognised as a 'leading' individual for the area of Financial Services Regulatory by Chambers Asia Pacific 2014 to 2017, where clients consider her to be 'flexible and creative', and is also recognised as a 'leading' individual for the area of Insurance where clients praise her for 'pure insurance work' and…good relationships with clients.'

Samantha was a finalist in the Lawyers Weekly 'Partner of the Year' Award, 2017 and has been recognised as an 'Acritas Star' 2018.