Horace Lam is the Co-Country Managing Partner in China, and Co-head of the Intellectual Property and Technology (IPT) group in Asia. He leads a strong team of dedicated IP lawyers with full Greater China coverage across Beijing, Shanghai and Hong Kong, and throughout Asia.

Horace advises multinational companies on all types of IP issues in China, and regularly assists Fortune 500 companies in developing and executing their IP strategies tailored to their Asian business. He has extensive experience advising on complex IP matters, including pan-Asia brand protection strategies, cross-border IP litigations, infringement and enforcement, multi-jurisdictional technology and know-how transfer and licensing matters, and complex IP structuring and transactions.

Horace has managed numerous IP disputes in China and other parts of Asia, including licensing, trademark, copyright, patent, confidential information, trade secrets and design rights matters. Horace also advises clients on IP issues relating to R&D collaborations including technology and know-how licensing and transfer, and inventor remuneration issues.

Horace is recommended by Chambers Asia and Legal 500 as being a “top-notch” and “highly regarded” “ leading IP lawyer” with “wide-ranging experience“, and is “especially praised for his copyright-related work”. The WTR1000 (The Guide to the World’s Leading Trademark Professionals) hails Horace as having a “total command of the practice area” with an “excellent reputation”, "steeped in regional knowledge" and a "clear-thinking strategist”. Horace is recognised as an "extremely smart and professional" lawyer who "provides creative solutions with a thoughtful and strategic understanding of the market", and a client oriented approach that "always looks out for the best interests" of patrons.

Horace's IP experience extends across a number of key sectors, including consumer products, luxury goods, hospitality, aerospace, automobiles, tobacco, spirits and beverages, oil and gas, high-technology, computer and software products, and telecommunications.

Horace is the former Chair of the China Sub-committee, Anti-Counterfeiting and Enforcement Committee of the International Trademark Association (INTA). He is a member of INTA, and he regularly contributes to publications on the developments of IP law.