Consumer protection laws and regulations impact every dimension of business – including advertising and marketing practices, warranties, distribution, labeling, disclosures, privacy, and more. The Federal Trade Commission (FTC) is at the forefront of these issues and is increasingly taking an aggressive approach to enforcement. In this complex environment, many of the world’s most prominent consumer-facing businesses trust DLA Piper to defend them in FTC investigations and enforcement and to advise them on proactive compliance strategies.
DLA Piper’s FTC consumer protection team draws on deep experience inside the FTC’s Bureau of Consumer Protection, partnering with businesses to defend them in complex investigations and to implement innovative compliance programs. We also understand that FTC matters do not arise in a vacuum. In disputes and in compliance, we apply a holistic approach that takes into account FTC challenges as well as business and reputational concerns, state agency enforcement actions, private litigation, and political strategies.
Our team is experienced in the full range of FTC consumer protection issues, including advertising, social media, online influencers, endorsements, disclosures, claim substantiation, warranties, financial services, food and drug claims, environmental and sustainability marketing, Telephone Consumer Protection Act (TCPA) compliance, and consumer privacy.