From Phishing to Copycats: Navigating Online IP Threats
10 July 2025, 16:00 – 17:00 HKT
In today's evolving digital landscape, the importance of safeguarding your intellectual property (IP) against online threats cannot be overstated. As businesses increasingly integrate the Internet into their daily operations, they become more vulnerable to a variety of online risks. These include the proliferation of copycat websites that mimic legitimate brands, the spread of negative brand associations that can tarnish a company's reputation, and the rise of impersonation on social media platforms. Additionally, misleading online advertisements and phishing websites pose significant threats, while IP infringement on e-commerce and social media platforms continues to escalate. The digital age has brought about unprecedented opportunities for growth and innovation, but it has also introduced complex challenges that require vigilant and proactive measures to protect valuable IP assets.
Join us for an in-depth webinar where we will delve into the most pressing online IP challenges facing businesses today. Through real-world examples and practical strategies, you will learn how to identify and mitigate risks, protect your brand's reputation, and take effective legal action against infringers online.
This webinar will provide you with the knowledge and tools needed to safeguard your IP against these pervasive online threats:
- Copycat websites
- Claimed and/or negative brand association
- Impersonation social media accounts
- Misleading online ads and phishing websites
- Infringement on social media e-commerce platforms
Don't miss this opportunity to stay ahead of the curve and ensure your brand's integrity in the digital world.
CPD Point(s)
Hong Kong qualified lawyers are eligible to receive 1 CPD point for this webinar, subject to approval from the Law Society of Hong Kong.
