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15 May 20242 minute read

Best practices for engaging athletes, celebrities, and influencers to promote your business

Consumer Goods, Food, and Retail speaker series

Wednesday, May 15, 2024 

DLA Piper’s Consumer Goods, Food, and Retail industry team hosted a CLE-accredited webinar, where our Media, Sport, and Entertainment partners provided a comprehensive overview of endorsement agreements with athletes, celebrities, and influencers, from contract negotiation to campaign execution.

This webinar also explored more granular legal and financial considerations, including key contract terms, such as compensation, ownership, and usage rights; guild and union implications; and common pitfalls to avoid.

For more information
Please contact Maddie Line with questions.

CLE credit was offered for this event.