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21 September 20231 minute read

DLA Piper advises GIP Development on sale of Blaupunkt brand

DLA Piper has advised GIP Development SARL, an Aurelius company, on the sale of the Blaupunkt brand to Established. The parties have agreed not to disclose the purchase price.

The Blaupunkt brand, first known for its car radios and other audio products such as headphones, today stands for high-quality lifestyle and electronic products. Products such as household appliances, car multimedia products as well as e-bikes and e-bike components are being distributed under the brand.

Established. is a company specialized in trademark licensing based in Texas, USA. Their portfolio comprises multiple global trademarks.

The DLA Piper team was led by partner Dr Benjamin Parameswaran (Hamburg) and counsel Timo Betjemann (both Corporate; Cologne) as well as partner Dr Burkhard Führmeyer and counsel Miray Kavruk (both IP, Frankfurt).