Emily Faro

Associate

Emailemily.faro@us.dlapiper.com

About

Emily Faro’s practice focuses on advertising, entertainment, and media law, including talent and influencer marketing, celebrity endorsements, digital and social media, web3 and AI, SAG-AFTRA, advertising agency/client agreements, FTC compliance, luxury goods, consumer goods and retail, sponsorships and promotions, sports, technology/emerging technology, intellectual property, and data privacy and security.

Areas of FocusMedia, Sport and Entertainment Consumer Goods, Food and Retail Technology Intellectual Property Data, Privacy and Cybersecurity

Bar admissionsNew York

EXPERIENCE

Representation of leading advertisers and creative agencies, advising on production matters and advertising clearance for some of the most recent buzzworthy and iconic Super Bowl commercials
Representation of several global luxury brands in connection with talent endorsement agreements, scaling from micro-influencer projects to high-profile multi-million-dollar celebrity partnerships
Representation of major airline in connection with a landmark multiyear sponsorship with a U.S. professional sports league

Education

J.D., Cardozo Law School 2021, cum laude

B.A., University of California, Los Angeles (UCLA) 2018

Publications and media

Co-author, "A(I) of the Beholder: The Intersection of AI and Fashion/Beauty Industries," New York Law Journal, August 27, 2023

Seminars

"Influencing Transparency: Addressing False/Deceptive Influencer Marketing," New York City Bar Association’s Women in IP, June 26, 2024
"Social Media Claims Substantiation Master Class: A Comprehensive Guide for Making Compliant Claims on Social Media in a Time of Evolving Agency Guidance," American Conference Institute Advertising Claims Substantiation Panel, February 9, 2024